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Erica
Hanson
Head of Developer Relations
Flutterflow
Erica is Head of Developer Relations at Flutterflow. She was previously at Google 17+ years and worked across different areas of the business (sales, operations, engineering) and in different offices (Mountain View, San Francisco, London, Singapore, New York). Erica was part of the engineering org on the Developer Relations Ecosystem team and worked with developers across the world. She managed the team that leads Google's Developer Community Programs including Google Developer Groups (GDG) and Google Developer Student Clubs (GDSC). Erica built and grew the Google Developer Student Clubs program for 5 years. GDSCs are university based community groups for students interested in Google developer technologies. By joining a GDSC, students grow their knowledge in a peer-to-peer learning environment and take part in the Solution Challenge, an annual project competition in which students solve for the UN's Sustainable Development Goals. There are over 2,000 clubs in over 110 countries.
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03 December 2024 12:00 - 12:30
Generational DevRel: How to engage your student developers and capture tomorrow's audience
This keynote will explore the unique challenges and opportunities presented by engaging student developers in today's DevRel landscape. As the next generation of technologists, students have distinct learning styles, career aspirations, and cultural perspectives, as well as unlimited potential as key customers/advocates. The keynote will delve into effective strategies for building meaningful relationships with student developers, including tailored mentorship programs, collaborative projects, and inclusive community-building initiatives. By understanding and addressing the needs of this burgeoning demographic, DevRel teams can foster a pipeline of talented individuals and contribute to the growth of the developer ecosystem.

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